HR

H|R represents LA’s complex style – the concrete and class, the creativity and chaos. Established in 1995, Hot Rod became the premier skate shop in LA. But as skateboarding entered the mainstream, we went our own way. Our retail store has evolved to a lifestyle brand that still attracts the influences behind LA’s scene.

A mainstay in Los Angeles ready to wear, our H|R life line is another means of capturing the casual yet polished lifestyle. Handcrafted locally, using the best materials available anywhere, the results are simple and timeless, modern and tasteful, expressing a classic domestic quality. We carry unique premium clothing brands, and shoes to enhance your lifestyle, whatever it may be. Whether you are looking for shoes, clothing, sunglasses, or accessories, we have a wide variety of products to fit your style. H|R Life also has a unique selection of T-Shirts, Hoodies, Hats, Jackets, and Watches. If you are looking for fly skateboarding shoes, or just casual kicks, we've got you covered. From Nike SB, Converse Cons, Vans Vault, Ked & Pro Keds, Nixon, Oakley, Meister, and many other hard to find brands.

At H|R Life we strive to deliver to you top quality apparel, shoes, and accessories designed to fit the LA skateboarding lifestyle. Checkout our online store, and choose from our diverse selection of skateboarding apparel, accessories, and brand name skateboarding shoes. We're confident you will find what you're looking for. We work to redefine, not recreate, the LA lifestyle. Our goal is simple to be the best at what we do, stay original and never follow. When you’re ready to move above, beyond and apart from the crowd, we’re here.

  "-The H|R Crew"